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ANALYSIS VERDICT

LeadMagic leads on autonomy (68 vs 64), while Snov.io starts at $0/mo. Select LeadMagic for high phone match rate across us mid-market and enterprise; consider Snov.io if you prioritize combines lead search, verification, and warmup in one subscription.

Metric / Feature
Autonomy Score (AES)
68/100
64/100
Value-to-Cost Ratio3.755.17
Starting Price$99/mo$0/mo
Pricing Modelpaidfreemium
Primary Strengths
  • High phone match rate across US mid-market and enterprise
  • Direct integration into Clay workflows without code
  • Cost-effective pay-as-you-go credits
  • Combines lead search, verification, and warmup in one subscription
  • Generous free renewal credits
  • Built-in CRM for small sales teams
Tradeoffs
  • Pure data API without built-in outbound sequence manager
  • Smaller platform footprint than legacy enterprise vendors
  • Drip sender features are less advanced than Smartlead
  • Catch-all email handling is basic
Common Integrations

No direct shared integrations recorded.

Unique Integrations

Clay, Smartlead, Instantly, Webhooks

HubSpot, Pipedrive, Zapier, LinkedIn

Pricing tier comparison

LeadMagic tiers

Essential
$99 /month
  • 5,000 credits/mo (≈ 5k emails or 1k mobiles)
  • Search included · 10k exports/day
  • Search API · 1 credit/result
  • Finder & Validation · 300 RPM each
  • API, CLI & MCP access
  • Clay, Apollo & Zapier integrations
Growth
$249 /month
  • 20,000 credits/mo (≈ 20k emails or 4k mobiles)
  • Search included · 25k exports/day
  • Finder & Validation · 600 RPM each
  • Everything in Essential
  • Slack support & dedicated success rep
Professional
$499 /month
  • 50,000 credits/mo (≈ 50k emails or 10k mobiles)
  • Search included · 50k exports/day
  • Finder & Validation · 1,000 RPM each
  • Everything in Growth
  • Team analytics & custom data mapping help
Ultimate
$849 /month
  • 100,000 credits/mo
  • Search included · 100k exports/day
  • Finder & Validation · 1,500 RPM each
  • Everything in Professional
  • Dedicated engineering channel

Snov.io tiers

Free
$0 /month
  • 50 credits for search and verification
  • Unlimited prospect storage
  • Database Search (50 prospects)
  • Domain Search & Email Search
Starter
$39 /month
  • 1,000 credits for search and verification
  • Unlimited prospect storage
  • Unlimited team seats
  • LinkedIn Search & Bulk Search
Pro S
$99 /month
  • 5,000 credits for search and verification
  • Unlimited prospect storage
  • Unlimited team seats
  • Full access to prospect and company database
  • Automated email sequences
Pro M
$189 /month
  • 20,000 credits for search and verification
  • Unlimited prospect storage
  • Unlimited team seats
  • Full access to prospect and company database
  • Automated email sequences

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